YOUR SOCIAL MEDIA POST CHECKLIST Use the right hashtags (slide 18) Create a calendar plan for posting 3–5 days a week Post at the best times for each platform (provided in this toolkit) Don’t forget to tag influencers Reply to comments Social media optimization with relevant messages Make a calendar on what number of posts to upload on which social platform daily. After all, no one likes to wait, isn’t it? Make good use of performance gauge tools like Google Analytics. LinkedIn: This is the professional social media platform, great use when looking for employees and to promote your business; Instagram & Pinterest: Use one or both, but simply put, submit some nice pictures of your products or services offered with a short description 20 words or less. It can be weekly or monthly too but it is more convenient and advisable to do it daily. Take some time out to create engaging content that your users will connect to, read and share. Heading into 2021, small businesses need to rethink their SEO content writing habits across their business website(s). Engaging with the users religiously on a daily, weekly and monthly basis can be tedious but not when you have this ultimate to-do list. Here is the checklist for all the social media marketers who are going to organize a social media campaign at full velocity in the coming days. Your headline appears directly below your name and is the first piece of information connections will see. Advantages of having an excellent Android development firm. That said, Facebook’s ad platform is the gold standard for social media ads if you’re interested in paid promotions. Download Your Social Media Checklist Bundle. This provides ways to share, ways to follow, and gets the maximum performance out of content when it appears on social feeds. Our checklist is a comprehensive internal document that we use when creating e-commerce stores from scratch. 1. The social media landscape sees new trends everywhere and the mediocre of things become viral overnight. Via social media people get acquainted with your products and even purchase them, but your website is the place where they really start trusting you. We have been providing design and development services to our clients across the globe with a vision of becoming the most reliable and trusted offshore partner thereby helping our clients to boost their business productivity. Social Media Optimization is essentially using social media as a catalyst to grow your company’s online presence. I’m guessing a biiiiig goal of yours is gaining leads or sales through your social media efforts. Fill in your details below or click an icon to log in: You are commenting using your WordPress.com account. Daily Social Media Checklist #1 Check Your Social Media Calendar Checking your calendar should be one of the first things you do every day as a social media manager. Relatable social media images are the trend nowadays and they help in garnering a lot of attention. And you definitely don’t need a developer to make the changes. Engage with potential customers Tip: Get started by asking yourself some of the following questions: 1. It can be weekly or monthly too but it is more convenient and advisable to do it daily. 6. View all posts by Inheritx Solutions. Needless to say that SMO (Social Media Optimization) is a great way to promote your business, however, the SMO and SEO cooperation will bring you more value. Defined Strategy. Post 1 time per day on Quora. Checklist for your Social Media Marketing & Social Media Optimization Services means the process through which you can gain the traffic or attention via the help of social media sites. Assess your performance on various social media platforms time to time. ... Donna Serdula is the leading authority on LinkedIn profile optimization. The real cost of custom iPhone app development in New York. * Insufficient Backlinks (almost zero backlinks), Steps to creating backlinks from authority sites. See our User Agreement and Privacy Policy. It touches upon everything from conversion rate optimization, page speed optimization, plugins checklist and email marketing. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. For more details, call us or drop a mail. You can check everything at a glimpse quickly at the start of your day. The is the same on-page SEO checklist I use to write every post on my blog. Gone are the days when typical social media optimization services included promoting businesses on social media by just updating posts and content. It is mandatory to never let your brand get off the scroll list on a social platform. It is important to study the social media activities of your competitors time to time to see what techniques they are using to engage customers. 3. SMO is also about making your site social media friendly. However, unlike social media or blog posts that can easily be modified, once you send an email, they are out there and unable to be retrieved. Social Media Optimization (SMO). It seems the internet is littered with hundreds of 'top 5' or 'the best' social media tips. What are my audience’… The Only Social Media Checklist You’ll Ever Need. The scenario is rapidly changing and users need more than just regular posts. If that’s the case, your social media management tasks should definitely include these … 8) Be Seen With Advertising. Anything taking place outside of your website and contributing to your ranking is considered off-site SEO: social media marketing, influencer marketing, mentions (direct or indirect), guest blogging (sometimes black-hat), so on, so forth. Monitor your inbox on a timely basis throughout the day and make sure you reply as soon as possible. Google Analytics, Facebook Pixels. In spite of how popular and promising social media is, it still doesn’t compare to email marketing when it comes to getting the best return on investment. An error has occurred; the feed is probably down. Looks like you’ve clipped this slide to already. Make a calendar for posting content Find conversations you can join by regularly monitoring your social media. You should at least have a broad social media strategy for your company and accompanying guidelines. Your LinkedIn Profile Optimization Checklist. ( Log Out /  Any good social media optimization company follows a calendar for never going out of sight of users on social media platforms. Most of it has nothing to do with Yoast, in fact I ignore most of Yoast’s recommendations since they put too much emphasis on keyword density and not enough on real on-page SEO factors. Social Media Optimization (SMO) is not all about meta tags these days. The Ultimate Social Media Optimization Checklist Inheritx Solutions Online Marketing , Social Media Optimization January 24, 2018 January 24, 2018 2 Minutes Gone are the days when typical social media optimization services included promoting businesses on social media by just updating posts and content. @LeeOdden is the CEO of TopRank Marketing and editor of Online Marketing Blog. Respond to any pending queries on your social media accounts. 2. Your social media calendar for posting can be something like We can provide content, guidance, and ongoing reporting and analytics. Creating a social media marketing strategywill help you think critically about your goals, how you’ll execute tactics, and how you’ll measure success. The scenario is rapidly changing and users need more than just regular posts. Create engaging content *SEO keyword opportunity. Finish Any Outstanding Tasks Select a Custom Profile URL Being a full-service digital marketing agency, Checklist Media aims to support our clients in every possible way. Our blog page provides useful tips on digital marketing & advertising. Social Media Optimization (SMO) Strategies. Social media optimization includes using RSS feeds, bookmarking sites, and social news , as well as social media sites (Facebook,Twitter etc) and video (Youtube, Vimeo etc) and blogging sites. A Holistic Course by BIMPA You plan out your social media posts for the month so you know what you’re posting and when you’re posting it. Social media checklist. If you’ve been drowning in a sea of social media to-do’s, the social media checklist below is exactly what you need. See our Privacy Policy and User Agreement for details. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on B2B marketing topics including content, search, social media and influencer marketing. Some of the activities are: Meta Tag Optimizations: - Open Graph Optimization (OGO) - Facebook Optimization (FBO) - Facebook Insights Optimization Google Analytics & Other Web Analytics Optimization Onpage Optimization: - Install Social Sharing Instruments - Buttons, Widgets - URL Optimization and Shorteners - Display Social Interactions on Site - Social Interaction Plugins Content Optimization on site for Social Media Visibility - Rich Contents (Images/Video) Optimization - Social Signals Optimization for SEO - Readability Optimization - Engagement & Virality Optimization - Content Audit Blog post: http://www.seoppcsmm.com/post/2732292842/facebook-optimization-seo-fbo-social-media-smo. Social Media Optimization (SMO) is similar to SEO (Search Engine Optimization) in that the goal is to drive traffic to your Web site. As we have always said, content is the king. So pull out a chair, grab a coffee and strike out each item from the list as you finish the tasks. This list takes you step by step through creating an effective social media strategy with tips for each day, week, month, quarter, and year. * Issues With Content: Duplicate=40%, Common = 21% (Content Growth Hacking Guide). Keep these tips in mind: Keep posts 300-500 words includes drafting quality content that inspires, entertains and engages the users. 1. Optimizing your brand’s (or personal brand’s) social media accounts isn’t daunting. 7.Assess your social media performance Clipping is a handy way to collect important slides you want to go back to later. Your Social Media Checklist Bundle includes seven unique checklists: Daily Social Media Checklist; General Management Social Media Checklist; Social Media Campaign Checklist; Social Media Audit Checklist; Quarterly Social Media Analysis Checklist; Social Media Crisis Communications Checklist 5. ( Log Out /  Change ), You are commenting using your Google account. 4. So someone has bought your product or service and posted a review or a picture tagging you? * Need to implement Google's Tags and other Social Media Tags, I.e. ( Log Out /  follows a calendar for never going out of sight of users on social media platforms. Change ), You are commenting using your Facebook account. 2. Change ), You are commenting using your Twitter account. In addition, your strategy can be used as a handy guide to keep you on track with posting and engaging regularly. We support our clients with services including branding, web design, search engine marketing, social media and email marketing. A well-written headline is descriptive and includes your title and business’s name (e.g., “Inbound Marketing Strategist – Specializing in Video and Social Media at Vital Design”). Checklist Media is a full-service digital marketing agency. Change ). 8. Facebook. This will give you an idea of what your users want, and help you understand the differences in their strategy and yours. To help you make the most of each and every post you create, here is a 7-step checklist you can follow. Stay up-to-date with the trends You can change your ad preferences anytime. 10 Ways to Get Noticed by Recruiters on LinkedIn ... other social media channels, and letterhead? If you already use a content marketing calendar , the social media calendar follows a similar process. We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. Drop comments like ‘we are glad to serve you’ and show that you are grateful and happy to be associated with them. We have certified SEO that are experts in increasing your online presence. Growing your social media presence is key for creating new fans, friends, and clients. What do I want my followers to know about my brand? Social Media Checklist for Social Media Managers Here’s a lіѕt оf ѕосіаl mеdіа tаѕkѕ thаt, іf еxесutеd оn rеgulаrlу, wіll help уоu аnd уоur tеаm grow a rоbuѕt presence асrоѕѕ your vаrіоuѕ ѕосіаl nеtwоrkѕ аnd рrоfіlеѕ. The full suite. One of the key social media optimization services includes drafting quality content that inspires, entertains and engages the users. ... We should all check our sites for errors and be focused on SEO and Social Media all year long but not everyone has … Are sharing tools available on blog posts, press, and other content marketing? Off-page SEO refers to optimization activities you can do outside the boundaries of your website. If you continue browsing the site, you agree to the use of cookies on this website. Social media be deeply integrated with the brand's website. Click To Tweet Social Selling. Make a calendar on what number of posts to upload on which social platform daily. You can by chance bump into conversations where someone is looking for a product that your business sells which can be really helpful for your business to grow. ( Log Out /  Mobile & Game Development Company India, USA iPhone, Android, Web development & Design services. 2011 SEO and Social Media Checklist. Stay up-to-date with the trends and innovate new ways to engage users. Respond to tags Post 1-3 times per day on Instagram The Social Media Services is a very new concept and the idea of using this in the market for the promotion of your business is even newer. Analyze the areas where user engagement is at its peak and find out what techniques to apply to retain as well as increase it. Let’s have an insight into the ways the E-commerce Magento developers, e-commerce marketers, social media marketers, web designers and the business owners can be benefited out of it. Checklist of Effective and Successful Social Media Optimization Techniques Thus Social Media Optimization (SMO) refers to the addition of some aspects to your content or website to easily spread them across big social sites. included promoting businesses on social media by just updating posts and content. Some of the rules of Social Media Optimization (SMO) Now customize the name of a clipboard to store your clips. It is mandatory to never let your brand get off the scroll list on a social platform. via Michael Patterson, Sprout Social. These 4 social media management tasks are a must for your community management in 2017! Remember: there shouldn’t be any symbols or characters other than letters in this field; don’t be obnoxious! If you continue browsing the site, you agree to the use of cookies on this website. Try again later. Respond to social media messages FINALLY! Social Media Optimization( SMO)- Getting listed on the search engines using s... SEO & SMO Strategy, Checklist, Recommendations, Social Media Optimization in Simple Words, No public clipboards found for this slide, Social Media Optimization (SMO) Checklist and Activities - What You Need to do to Make Your Site Social Media Friendly, Digital Marketer & Credit Management Specialist. Fans consistently the changes to, read and share use images to share your message commenting your! Start of your day important slides you want to go back to later development! Team has over 100 years combined experience in this relatively new industry social, Facebook is somewhat of a bag! You’Re posting it have certified SEO that are experts in increasing your Online.... 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